Douglas Rushkoff - Life Inc (2009) Audiobook.nfo
General
Complete name : 01. Introduction - Your Money or Your Life - A Lesson on the Front Stoop.mp3
Format : MPEG Audio
File size : 35.8 MiB
Duration : 39mn 5s
Overall bit rate mode : Constant
Overall bit rate : 128 Kbps
Writing library : LAME3.98 (alpha)
Audio
Format : MPEG Audio
Format version : Version 1
Format profile : Layer 3
Duration : 39mn 10s
Bit rate mode : Constant
Bit rate : 128 Kbps
Channel(s) : 2 channels
Sampling rate : 44.1 KHz
Compression mode : Lossy
Stream size : 35.8 MiB (100%)
Writing library : LAME3.98 (alpha)
Douglas Rushkoff
How the World Became a Corporation and How to Take It Back
Since the Renaissance, the corporation—the operating system of the market—has formed and controlled people, and Rushkoff describes how it has infiltrated all aspects of American life. In the twenty-first century, we continue to consider corporations as role models and saviors but engage other people as competitors to be beaten or resources to be exploited. The author bemoans extreme networking (called buzz marketing), which makes our personal, social interactions become promotional opportunities and the lines between fiction and reality and friends and market become blurred. Our lives are overextended, and there is no time, energy, or commitment to do anything but work and perhaps consider family. Rushkoff recommends that we fight back by “de-corporatizing” ourselves. His suggestions include thinking locally by participating directly with our neighbors in community activities and using various Internet sites that provide opportunities to contribute directly to a particular school or to extend a “micro loan” to a specific entrepreneur in the Third World. This is an excellent, thought-provoking book.
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